Hyundai Motor Company, the fastest-growing automaker and Official Automotive Partner of UEFA EURO 2008™, launched diverse marketing and communication programs to assist successful staging of the biggest European sporting event – UEFA EURO 2008™

Before and during the UEFA EURO 2008™ period, Hyundai will run various programs in almost all European countries to improve customer perception, expand customer experience and strengthen the loyalty of its employees aiming to improve its brand image.

Diverse programs around UEFA EURO 2008™
– Goodwill Ball Road Show
– Quest for the Best
– Be there with Hyundai
– EURO FanTastic!

Visit the Hyundai Euro 2008™ Microsite for more information about each program.